Clera
Performance Marketer, Paid Growth (Consumer Apps)
San Francisco, California, US
Role snapshot
Clera is hiring a Performance Marketer, Paid Growth (Consumer Apps) on a full-time basis. This is an on-site role based in San Francisco, California, US.
- Company
- Clera
- Location
- San Francisco, California, US
- Work mode
- On-site
- Job type
- Full-time
- Experience
- 1–5 years
- Posted
- Nov 6, 2026
Who this role suits
People with roughly one to three years of experience who can own small pieces of work with light guidance and want to widen their scope.
How to prepare your application
- Prepare two or three stories about work you owned end to end, including one thing that went wrong and what you changed.
- Read what Clera publishes about its product or team, so you can say clearly why this role and this company.
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About the role
Job Description
Job Description
About the Role
Own paid acquisition for a consumer app, with responsibility for growth across its launch and future apps. You will work hands-on across campaign management, creative testing, and mobile attribution to drive efficient user activation.
What You'll DoManage Meta and TikTok campaigns day to day, including audiences, offers, budgets, and decisions to pause or scale.
Turn user-generated content into ads, brief creators, and produce a steady volume of creative variants, using AI tools where useful.
Track performance beyond the click with mobile attribution and analytics tools, optimizing for CPI and cost per activated couple.
Assess each test within 24 to 48 hours and share a weekly performance readout.
Work toward a target of approximately $2 CPI at scale for the November App Store push.
Approximately 1 to 5 years of experience, with hands-on experience managing real-budget Meta or TikTok consumer app or app-install campaigns in Ads Manager.
Ability to write ad hooks and copy, run high-volume creative tests, adapt UGC into ads, and brief creators.
Comfort with campaign data, mobile attribution, and downstream activation metrics, using tools such as AppsFlyer, SKAdNetwork, PostHog, SQL, or the Ads API.
Experience growing a subscription app with real users and published CPI results is a plus.
On-site in San Francisco, California, or Palo Alto, California, or remote within the United States.