Confidential
Chief Marketing Officer (CMO)
Detroit, Texas, US
Role snapshot
Confidential is hiring a Chief Marketing Officer (CMO) on a full-time basis. This is a role based in Detroit, Texas, US.
- Company
- Confidential
- Location
- Detroit, Texas, US
- Job type
- Full-time
- Experience
- 15+ years
- Posted
- Nov 1, 2026
Who this role suits
Experienced professionals who can lead projects, set direction and be accountable for outcomes, not just tasks.
How to prepare your application
- Prepare examples of decisions you drove, how you measured the result, and how you worked with other teams.
- Be ready to discuss trade-offs and scope, not only the tools you have used.
- Read what Confidential publishes about its product or team, so you can say clearly why this role and this company.
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About the role
Chief Marketing Officer (CMO)
About the Company
A fast-growing ETF issuer with several billion dollars in assets under management
Industry
Financial Services
Type
Privately Held
About the Role
The Company is seeking a Chief Marketing Officer to spearhead the development and execution of a comprehensive marketing strategy that aligns with the firm's growth objectives. This high-impact executive role involves owning the brand strategy, positioning, messaging, and visual identity, and determining the best approach to serve the firm's distinct product lines and audiences. The successful candidate will be responsible for building awareness and credibility among various investor segments, leading digital marketing efforts, and creating scalable processes to support product launches. Additionally, the CMO will be tasked with recruiting, developing, and leading a high-performing marketing team, establishing KPIs, and serving as a thought partner to the executive team on brand strategy and market expansion. Applicants for the Chief Marketing Officer position at the company should have a minimum of 15 years' progressive marketing leadership experience, with a direct background in ETFs, asset management, wealth management, brokerage, or fintech investment platforms. The role requires a candidate with a proven track record in building and elevating brands within a highly regulated industry, as well as experience in marketing to both financial advisors and retail investors. The ideal candidate will have a strong executive presence, the ability to earn credibility across various teams, and an entrepreneurial mindset with a focus on driving growth in a fast-paced, evolving environment. Familiarity with international market expansion, particularly in Asia, and experience in a founder-led or entrepreneurial setting are preferred.
Hiring Manager Title
CEO
Functions
- Marketing